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Our Recent Blog Articles

Negotiating Brand Endorsements

Athletes can position themselves strategically if they consider the context of the general market and have a good understanding of the evaluation criteria that a brand manager will use when identifying potential candidates.

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Coach Prime’s Lesson in NIL

In the ever-evolving landscape of college athletics, the recent video capturing Coach Prime teaching his class at Colorado offers a compelling glimpse into the realities of Name, Image, and Likeness (NIL) deals.

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Football Player with a white uniform on a stadium.

DataVault & Sports-ISAO Working Together

Colleges and universities have been evaluating the benefits and costs of setting up a program to ‘tokenize’ certain aspects of their sports-related intellectual property by memorializing these aspects on a blockchain.

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