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Negotiating Brand Endorsements

Athletes can position themselves strategically if they consider the context of the general market and have a good understanding of the evaluation criteria that a brand manager will use when identifying potential candidates.

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Coach Prime’s Lesson in NIL

In the ever-evolving landscape of college athletics, the recent video capturing Coach Prime teaching his class at Colorado offers a compelling glimpse into the realities of Name, Image, and Likeness (NIL) deals.

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Online Privacy is a Property Matter

Perhaps it is time to question the foundational logic behind data breach litigation. Instead of focusing on data breaches as injuries to privacy or violations of contractual provisions, they may be more appropriately viewed…. as transgressions, infringements or harm to property interests.

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